Artificial Intelligence
Joe was there when IBM decided to launch Watson as a set of three enterprise products: Engagement Manager, Knowledge Studio, and Explorer. He worked closely with the product teams in a high-touch manner as an Individual Contributor.
Soon after, he was asked to take over a beleaguered design team of over 60, continue to grow it, and restructure it for success. Before moving elsewhere within IBM, he structured the Watson Health team and led the creation of Watson For Education.
Watson Products
Role
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Role
Design Director.
Objective
Bring three first-of-a-kind products to market that introduced Artificial Intelligence to enterprise software users—including Developers and Data Analysts.
Context
Watson was little more than lines of code written by IBM Research in an effort to beat human beings at Jeopardy. This was the first attempt at mass market utilization of AI.
Outcome
Watson Knowledge Studio, Watson Discovery Advisor, and Watson Explorer addressed different user cases but shared similar workflows and look and feel.
Watson Services
Role
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Role
Design Director.
Objective
Publish a set of APIs and Services that deliver discrete AI capabilities.
Context
Watson needed to be utilized in various contexts outside of branded products. The capabilities required to be consumed by developers creating applications.
Outcome
Watson Assistant, Natural Language Processing, Natural Language Classifier, Personality Insights, Engagement Advisor, Tone Analyzer, Conversation Builder, Test-to-Speech, Speech-to-Text were delivered.
Watson Clinical Trial Management
Role
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Role
Design Director.
Objective
Apply the IBM Watson design language to Watson for Oncology, the flagship offering of the healthcare portfolio.
Context
Oncologists lacked a holistic view of all patients being treated within their practice. There was limited visibility into individual treatments as well as diagnostic detail.
Outcome
The design language was applied throughout the user experience. Patterns of interaction and data visualizations guided doctors to better understand high-level activities and to see what progress was being made for patients.
Watson For Education
Role
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Role
Design Director.
Objective
Communicate the value of applying AI to the education space for demonstration purposes. Duration of project was one week.
Context
Educators continue to perform many manual tasks on an ongoing basis, from monitoring student performance to curriculum planning. IBM wanted to showcase what was possible when applying AI to education.
Outcome
A lightweight user experience was designed that leveraged multiple Watson services. Intended for use by educators, it took a holistic approach to lesson planning and tracking student journeys over time.